Looking at the program and content of the upcoming Rethink Music conference, it strikes me that Entrepreneurial Thought & Action® (ET&A) —the method developed at Babson College for taking action in an uncertain and unpredictable world—is especially relevant for the music industry….
It’s tough being a DIY artist, and not just because of the, you know, making music part. There’s also a ton of research to be done, like for digital distribution. We make it easier for artists to break it down. Decide for yourself.
Q: What do you believe is the most-influential trend changing the music industry today? A: The death of terrestrial radio and its influence on selling music is probably the biggest change. Radio used to be everything—it was how people discovered music and it influenced purchase decisions….
The horror stories are now so entrenched in the media psyche that they’ve become a cliché: endless reams of gloomy reports about how musicians and bands are struggling to make money in this digital era. Piracy is the big bad wolf at the door—a beast so fierce his claws have begun to splinter…
